Color Karma

Aveda will be launching an online, interactive media campaign called Color Karma (www.aveda.com/colorkarma). Color Karma will show you what can happen by simply changing your hair color. You will select your currant hair color from the available swatches, then on a scale from 1 to 10 pick how drastic are you willing to change your look. From there, you will get a personalized story just for you and you can choose to allow information to be taken from your facebook profile page, or enter answers to a few questions. You can also choose to post your story to facebook as well.

You can also enter a chance to win an all expense paid for two, four days, three night's Austrian Spa getaway trip to Loisium Hotel Wine and Spa Resort. If they are new to Aveda Hair Color, they can also print off a $20 voucher good against any new hair color service-at participating salons only.

You can also refer friends online to Color Karma and have another entry to win the trip for two. Hopefully you would pick this friend if you're the winner!